Are These Common E-Commerce Mistakes Costing You Sales? Running an e-commerce business can be exciting, but it’s also easy to make mistakes that hurt conversions, waste ad spend, and slow growth. After working with multiple e-commerce brands, we’ve seen the same mistakes over and over again—and the good news? They’re fixable. If you’re making any…

Should You Focus on Paid Ads or Organic Growth? Let’s Settle the Debate. Every e-commerce business faces the same dilemma: Should we invest in paid advertising or focus on organic marketing? The truth is, both have their place, but knowing when and how to use each strategy can make all the difference in profitability and…

Spending on Ads but Not Seeing Sales? You’re Not Alone. Many e-commerce businesses pour money into paid ads—Facebook, Instagram, Google—expecting instant sales. But here’s the truth: if your store isn’t optimised, ads alone won’t fix it. 🚨 The problem? Many brands drive traffic without a solid conversion strategy, resulting in wasted ad spend. The good…

Getting Sales is Great—But Repeat Customers Are the Real Goldmine Many e-commerce businesses focus on acquiring new customers, but the real profit comes from retention. Did you know that repeat customers spend 67% more than new ones? And acquiring a new customer can cost 5x more than keeping an existing one? If you’re only focusing…

Are Shoppers Leaving Before Completing Their Purchase? Here’s Why. Cart abandonment is one of the biggest challenges e-commerce businesses face. On average, nearly 70% of online shopping carts are abandoned. That means for every 10 shoppers who add a product to their cart, only 3 complete their purchase. So, why does this happen? More importantly,…